Sports and culture benefit also known as Edenred Virike

The sports and culture benefit is one of the most popular employee benefits in Finland, as it offers almost unlimited possibilities of use.

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The sports and culture benefit is one of the most popular employee benefits in Finland, as it offers almost unlimited possibilities of use.

Sports and culture benefit add movement to everyday life

The sports and culture benefit gives employees the opportunity to use their benefit for activities that support both mental and physical health. The benefits of the sports and culture benefit can be seen e.g. as better physical health, increased mental well-being, stress management, increased productivity and job satisfaction.

The sports benefit can be used versatilely in various exercise and wellness services, such as gym memberships, swimming halls or yoga classes. The cultural benefit works, for example, for concert or movie tickets, art courses and museums.

Why offer sports and culture benefit?

Tax-free benefit

Edenred Virike is tax-free benefit, so it is a cost-efficient way to engage employees.

Comprehensive network

Edenred's sports and culture network offers almost unlimited possibilities of use all over Finland.

Long validity period

The general validity period of the Edenred's sports and culture benefit is 2 years, which is the longest on the market!

Modern payment methods

Virike works with all our payment methods – including Apple Pay and Google Pay.

Mehiläinen and 8,000 sport benefit users

For Mehiläinen, the well-being and recovery of their personnel is a top priority.  See how Edenred's sports and culture benefit bring well-being and energy to Mehiläinen's employees'.

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There is an Edenred card on the phone screen, which is currently used to pay for a painting course.

How does the sports and culture benefit work?

Sports and culture benefit offers employees the most versatile payment methods on the market. The alternatives are the Edenred card (virtual or physical), Apple Pay, Google Pay, Edenred Pay mobile payment, or the familiar and traditional Virike vouchers.

Payment methods
 A coach guiding a trainee with the gym's rowing equipment

Where does the sports and culture benefit work?

Sports and cultural services include activities for everyone. Museums, gyms, equipment rentals, craft courses, movie, theater, concert and festival tickets, PT services, dance lessons, fairs, skiing tickets...

The benefit can be used for usual sports and cultural activities. There are thousands of options for refreshing yourself, you can find them all in our Merchant search.

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Taxation of the sports and cultural benefits

The sports and culture benefit is tax-free for the employee and tax-deductible for the employer. The tax administration has determined the tax-free maximum limits for the sports and culture benefit, within which it can be offered. The benefit must be offered for the staff collectively.

About taxation

Flexible use of benefits

If you offer your employees a commuting, massage and/or dental benefit in addition to sports and culture benefit, Edenred's MyChoice feature allows transferring the balance between them. In this way, employees can use their benefits even more flexibly, however taking into account the maximum limits defined by the Tax Administration

Activation is completely free of charge and can be done by contacting us.

MyChoice

Which benefit package suits your company best?

Business

For companies of all sizes that want to offer employee benefits comprehensively.

  • Lunch benefit
  • Sports and culture benefit
  • Massage benefit
  • Commuting benefit
  • Dental benefit
  • MyChoice
    The beneficiary can use MyChoice to transfer available benefit balance between sports and culture, massage, commuting and dental benefits
  • Benefits valid for 24 months
  • Mobile payments; Apple Pay, Google Pay and Edenred Pay
  • Physical payment card
    If you wish, you can order a physical payment card for the lunch and sports and culture benefits
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Enterprise

For companies with more than 50 employees who need individual solutions.

  • Lunch benefit
  • Sports and culture benefit
  • Massage benefit
  • Commuting benefit
  • Dental benefit
  • MyChoice
    The beneficiary can use MyChoice to transfer their available benefit balance between sports and culture, massage, commuting and dental benefits
  • Mobile payments; Apple Pay, Google Pay ja Edenred Pay
  • Physical payment card
    If you wish, you can order a physical payment card for the lunch and sport and culture benefits
  • Billing according to usage
    Ask more about different payment methods
  • HR / payroll integration
  • Dedicated contact person
  • Guided onboarding
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